--- title: Checkmate Enrichment Events Guide description: Guide on events created from Checkmate Enrichment and how to customize your Klaviyo flows with the,. --- [Skip to content](https://faqs.usemate.ai/checkmate-enrichment-events-guide#main-content) [![Checkmate\_Wordmark\_RGB\_White\_Wordmark 1 1 1](https://faqs.usemate.ai/hs-fs/hubfs/Checkmate_Wordmark_RGB_White_Wordmark%201%201%201.png?width=119&height=24&name=Checkmate_Wordmark_RGB_White_Wordmark%201%201%201.png)](https://faqs.joincheckmate.com/?hsLang=en) Open main navigation Close main navigation - [Contact support](mailto:csm@joincheckmate.com) [Contact support](mailto:csm@joincheckmate.com) How can we help you? - There are no suggestions because the search field is empty. 1. [Checkmate FAQ](https://faqs.usemate.ai/?hsLang=en) 2. [Enrichment](https://faqs.usemate.ai/enrichment?hsLang=en) # Checkmate Enrichment Events Guide ## Checkmate provides a robust set of events designed to enhance your marketing automation through seamless integration with Klaviyo. When Checkmate’s Enrichment is active for your site, these events can be used to trigger Klaviyo flows that respond intelligently to customer behavior.  This guide explains each event and the data it includes - so you can maximize the value of your Klaviyo campaigns. --- #### **Events:** ``` Page Viewed [Checkmate]Product Viewed [Checkmate]Collection Viewed [Checkmate] Product Added To Cart [Checkmate] Product Removed From Cart [Checkmate] Checkout Started [Checkmate] Checkout  Completed [Checkmate] ``` #### You can use these events to trigger (visit [Creating Enrichment Flows](https://faqs.joincheckmate.com/checkmate-enrichment-events-guide-0?hsLang=en) for more detail): - Abandonment flows (collection, product, cart) - Personalized post-view messages - Multi-step retargeting journeys --- #### **Appendix of Checkmate Events** Below is a detailed breakdown of each event and the properties included. --- #### **Page Viewed \[Checkmate\]** This event is triggered when a user views a page (any page). This event includes the following properties: ``` PageTitle: string; // The title of the page that was viewedPageURL: string; // The full URL of the page that was viewed ``` --- #### **Product Viewed \[Checkmate\]** This event is triggered when a user views a product page. This event includes the following properties: ``` PageTitle: string; // The title of the page that was viewedPageURL: string; // The full URL of the page that was viewedName: string | null; // The name of the product that was viewedVariantID: string | null; // The variant ID of the product$currency: string | null; // The currency of the product (e.g. 'USD')$value: number | null; // The numerical value of the product (e.g. 4.50)ImageURL: string | null; // A fully qualified URL to the image of the producProductID: string | null; // The product ID of the productURL: string | null; // A fully qualified URL to the productQuantity: string | null; // A quantity (if available)SKU: string | null; // The SKU of the productPrice: string | null; // A formatted price (e.g. '$12.30') ``` --- #### Collection Viewed \[Checkmate\] This event is triggered when a user views a collection page. This event includes the following properties: ``` PageTitle: string; // The title of the page that was viewedPageURL: string; // The full URL of the page that was viewedName: string | null; // The name of the collection that was viewed'Item Count': number; // The number of items in the collectionItemCount: number; // The number of items in the collectionItemNames: string[]; // The title of all the items Items: Product[] // An array of Products that appear in the collection ``` --- #### Product Added To Cart \[Checkmate\] This event is triggered when a user adds a product to their cart This event includes the following properties: #### `PageTitle: string; // The title of the page that was viewed PageURL: string; // The full URL of the page that was viewed Name: string | null; // The name of the product that was viewed VariantID: string | null; // The variant ID of the product $currency: string | null; // The currency of the product (e.g. 'USD') $value: number | null; // The numerical value of the product (e.g. 4.50) ImageURL: string | null; // A fully qualified URL to the image of the produc ProductID: string | null; // The product ID of the product URL: string | null; // A fully qualified URL to the product Quantity: string | null; // A quantity (if available) SKU: string | null; // The SKU of the product Price: string | null; // A formatted price (e.g. '$12.30')` --- #### Product Removed From Cart \[Checkmate\] This event is triggered when a user removes a product from their cart This event includes the following properties: ``` PageTitle: string; // The title of the page that was viewedPageURL: string; // The full URL of the page that was viewedName: string | null; // The name of the product that was viewedVariantID: string | null; // The variant ID of the product$currency: string | null; // The currency of the product (e.g. 'USD')$value: number | null; // The numerical value of the product (e.g. 4.50)ImageURL: string | null; // A fully qualified URL to the image of the producProductID: string | null; // The product ID of the productURL: string | null; // A fully qualified URL to the productQuantity: string | null; // A quantity (if available)SKU: string | null; // The SKU of the productPrice: string | null; // A formatted price (e.g. '$12.30') ``` --- #### Checkout Started \[Checkmate\] This event is triggered a user starts a checkout This event includes the following properties: #### `PageTitle: string; // The title of the page that was viewed PageURL: string; // The full URL of the page that was viewed $currency: string | null; // The currency of the cart (e.g. 'USD') $value: number | null; // The numerical value of the cart (e.g. 4.50) Item Count: number; // The number of items in the cart ItemCount: number; // The number of items in the cart ItemNames: string[]; // The title of all the items Items: Product[]; // An array of products that appear in the cart` --- #### Checkout Completed \[Checkmate\] This event is triggered a user completed a checkout This event includes the following properties: ``` PageTitle: string; // The title of the page that was viewedPageURL: string; // The full URL of the page that was viewed$currency: string | null; // The currency of the cart (e.g. 'USD')$value: number | null; // The numerical value of the cart (e.g. 4.50)Item Count: number; // The number of items in the cartItemCount: number; // The number of items in the cartItemNames: string[]; // The title of all the items Items: Product[]; // An array of products that appear in the cart ``` - [Getting Started](https://faqs.usemate.ai/getting-started?hsLang=en) - [Enrichment](https://faqs.usemate.ai/enrichment?hsLang=en) - [Targeting](https://faqs.usemate.ai/targeting?hsLang=en) - [Audiences](https://faqs.usemate.ai/audiences?hsLang=en) - [Case Studies](https://faqs.usemate.ai/case-studies?hsLang=en) - [FAQs](https://faqs.usemate.ai/faqs?hsLang=en) # usemate.ai [mailto:email@email.com](mailto:email@email.com) Copyright © 2026, usemate.ai